Introducing the Balmain Anthem

The eye-catching design of Balmain’s latest luxury bag, the Balmain Anthem,

channels two of the most important strands contained within the historic Parisian fashion house’s extraordinary DNA:

the timeless, immediately recognizable Balmain silhouette, and the many remarkable relationships that the house has maintained,

over eight decades, with some of the music world’s most talented artists. 



Cinched with the same bold ceinture that Balmain Creative Director Olivier Rousteing often turns to for a compelling finishing touch,

 the Anthem celebrates the nipped-waist silhouettes of Pierre Balmain’s most iconic sculptural couture creations.



“The Anthem, just like every one of my collections for the house, builds directly upon the timeless allure of Monsieur Balmain’s audacious New French Style,"

explains Olivier Rousteing.